Louis Vuitton takes China’s trademark regulator to court as legal drive continues
Culture Index
Score Breakdown
Relevance
3/25
Freshness
24/25
Authority
18/20
Brand Signal
17/15
Depth
4/15
5-Axis Cultural Radar
Louis Vuitton is set to face off against China’s trademark regulator in a Chinese intellectual property court on Thursday, as the French luxury brand deals with public backlash in China over a separate legal battle against a local milk tea brand. Louis Vuitton Malletier filed the administrative lawsuit against the China National Intellectual Property Administration (CNIPA), with a Chinese individu


