Why marketing is now the operating system for growth
Culture Index
Score Breakdown
Relevance
10/25
Freshness
25/25
Authority
18/20
Brand Signal
5/15
Depth
6/15
5-Axis Cultural Radar
Amanda Forrester, svp, marketing and communications, OpenX Artificial intelligence is pushing marketing to the center of business, making it the operating system for growth. Marketing now determines how a company is discovered, interpreted and trusted by both people and the machines that increasingly guide their decisions. As a result, the role of marketing is expanding […]
