Why Does The North Face Suddenly Look Like Luxury?
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
The North Face Purple Label, the Japan-exclusive sublabel designed by Nanamica founder Eiichiro Homma, is styled so well, it's essentially outdoor wear Lemaire.


