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What the Art Market Still Gets Wrong About Next-Gen Collectors

Artnet 22 March 2026 15h ago
What the Art Market Still Gets Wrong About Next-Gen Collectors
65
Relevance
14/25
Freshness
24/25
Authority
18/20
Brand Signal
6/15
Depth
3/15
Relevance Freshness Authority Brand Depth
A new book by Georgina Adam explores the art market’s struggle to engage younger collectors in an era of shifting tastes and expectations. The post What the Art Market Still Gets Wrong About Next-Gen
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