Vinícius Has Brazil Believing Again
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
It is impossible for Brazil, the most iconic team in the world's biggest sporting event, to have anything resembling a quiet tournament, but the Seleção managed to float through the first two matches of this World Cup a little under the radar. Part of that is because it takes a lot to stand out in a 48-team tournament, but the other part has to do with meeting lowered expectations and little more.

