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Unilever’s creator marketing strategy takes center stage at World Cup

Marketing Dive 27 May 2026 8h ago
Unilever’s creator marketing strategy takes center stage at World Cup
62
Relevance
11/25
Freshness
25/25
Authority
18/20
Brand Signal
4/15
Depth
4/15
Relevance Freshness Authority Brand Depth
The CPG’s largest sports partnership activation to date will see over 35 of its brands collaborate with creators and influencers around the globe.
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