There are more than 4.6 million food posts on TikTok alone. Why, then, do we still love cookbooks?
Culture Index
Score Breakdown
Relevance
21/25
Freshness
23/25
Authority
16/20
Brand Signal
6/15
Depth
5/15
5-Axis Cultural Radar
Despite the rise of fleeting social media recipes, the cookbook is a touchstone of reliability, a cultural archive and even a guilty pleasure.
