The Toronto Tempo president explains how she’s building a WNBA franchise like a startup
Culture Index
Score Breakdown
Relevance
14/25
Freshness
8/25
Authority
25/20
Brand Signal
6/15
Depth
4/15
5-Axis Cultural Radar
The Toronto Tempo arrived in the WNBA this season with record-breaking attendance, a 53-point single-game performance from a star player, and the weight of being the league’s newest franchise. As the season pauses for All-Star Weekend, team president Teresa Resch takes stock of what she’s built, what’s surprised her, and what she’s still figuring out in real time. She talks about running a sports

