The Next Generation of adidas Talent Wants To Put You On
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
14/15
Depth
2/15
5-Axis Cultural Radar
From grillz designers to Jamaican chefs and underground musicians, the brand’s latest creative cohort makes a case for New York’s niche cultural stars.

