Sundance Collab and Merrell Announce New Storytelling Partnership ‘It Starts Outside’
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
The outdoor footwear brand will support filmmakers making shorts about the outdoors as part of a three-year partnership with Sundance.

