Shell targeted as Greenpeace rebrands Tube stations during heatwave
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
13/15
Depth
6/15
5-Axis Cultural Radar
Greenpeace has temporarily renamed several London Underground stations in a protest designed to connect the UK’s record-breaking heatwave with the fossil fuel industry. Using stickers placed over existing station signs, campaigners transformed Baker Street into “Baking Street”, Tottenham Court Road into “Hottenham Court Road”, and London Bridge into “London’s Burning”. Each altered sign was accomp


