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Samantha Deevy has identified strategy that defines BBH USA’s culture

Ad Age 21 April 2026 5h ago
Samantha Deevy has identified strategy that defines BBH USA’s culture
56
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
4/15
Relevance Freshness Authority Brand Depth
Ad Age’s Chief Strategy Officer of the Year, Samantha Deevy, has tripled the strategy team since joining, with 78% of her team identifying as women and 39% as BIPOC.
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