River Island debuts new store format at Centre:mk ahead of wider rollout
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
The 12,800 sq ft Milton Keynes store pairs a River-Runway installation with an expanded denim offer, smart fitting rooms and new self-service checkouts.

