Performance Apparel Maker Rhone Brought Pure Playground Chaos to New York Corporate Life
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
4/15
5-Axis Cultural Radar
New York City’s bustling Hudson Yards took an energetic break from the daily hustle when performance apparel brand Rhone transformed the Public Square & Gardens into a massive outdoor playground. Timed right ahead of the NBA season tip-off, the Adult Recess event brought New Yorkers together near the iconic Vessel for a full day of pick-up basketball and classic games. The initiative was part of R
