Once Sweden’s Top Company, H&M’s Struggling to Sell Its Rebound Story
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
25/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
From its 2015 peak, the fast-fashion brand has lost roughly half its market value, erasing tens of billions of dollars in equity.
