Olaplex to be acquired by Germany’s Henkel for $1.4B
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
Through the deal, Olaplex will be focused on “accelerating our product innovation, expanding our reach and continuing to deliver results,” CEO Amanda Baldwin said.


