Monster Munch Sinks Its Claws Into A Playful Brand Refresh
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
The monsters are staying, but their world is changing. PepsiCo has refreshed Monster Munch's characters, colors, food photography, and logo for a more playful visual identity.
