Marmite puts cooking centre stage in ‘Dishes of Love and Hate’
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
Marmite has launched a new campaign designed to encourage more people to cook with the savoury spread, moving it beyond its traditional place on toast. Created by adam&eve\TBWA, the print and out-of-home campaign, titled Dishes of Love and Hate, showcases a series of styled dishes made with Marmite as a key ingredient. At first glance, […]
