KFC creates "unhinged" Pickle Puffer stuffed with gherkins
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
3/15
5-Axis Cultural Radar
Fast-food chain KFC has joined the novelty outerwear arms race with a gherkin-filled puffer jacket, hooked up to a built-in straw for picklebacks on the go. Following hot on the heels of Aldi's Jacket


