Gwyneth Paltrow discusses how ‘not giving a f*ck’ led Goop’s marketing strategy
Culture Index
Score Breakdown
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
4/15
5-Axis Cultural Radar
The Oscar-winning actress and Goop CEO took the stage as Meltwater Summit’s keynote speaker.


