Gustaf Westman creates colourful room settings for Selfridges pop-up store
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
8/15
Depth
6/15
5-Axis Cultural Radar
Swedish designer Gustaf Westman has designed specifically British homewares, including a tea strainer and a fish-and-chips holder, for his pop-up at department store Selfridges, where he created IKEA-style rooms for visitors to explore. The pop-up shop marks the first time that Westman, who is known for his colourful, bulbous designs, has created specific home-like settings The post Gustaf Westman


