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Fox is the latest to add prediction markets as a new ‘data layer’ for news coverage

Fast Company 07 April 2026 1h ago
Fox is the latest to add prediction markets as a new ‘data layer’ for news coverage
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Fox Corporation has announced plans to partner with Kalshi to integrate the prediction market’s data across the media giant’s various cable networks. Tuesday’s announcement follows the rise in popularity of prediction markets, and marks Kalshi’s third partnership with a large media corporation, with similar deals struck with CNBC and CNN in December of last year. Kalshi’s platform allows users to
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