FIFA faces World Cup broadcast crisis as India’s Reliance offers $20m
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
10/20
Brand Signal
12/15
Depth
6/15
5-Axis Cultural Radar
NEW DELHI: Millions of football fans in the world’s two most populous nations may not be able to watch the World Cup that starts next month, due to a deadlock over broadcast rights in India and no official decision in China. In India, a Reliance-Disney joint venture has offered $20 million for 2026 World Cup broadcast rights, a fraction of FIFA’s ask, which was not acceptable to football’s global
