Designer KidSuper gives Mercedes-Benz new wardrobe for World Cup
Culture Index
Score Breakdown
Relevance
7/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
Seven soccer nations with major championship titles are each assigned a historic vehicle from the German automaker in a campaign promoting the limited-edition fashion capsule.
