Design "has to touch more than one sense" say Villeroy & Boch and Ideal Standard
Culture Index
Score Breakdown
Relevance
15/25
Freshness
24/25
Authority
18/20
Brand Signal
9/15
Depth
7/15
5-Axis Cultural Radar
Bathroom design needs to move beyond static form to focus on sensory experience, says Sven Ullrich in this video interview produced by Dezeen for Villeroy & Boch and Ideal Standard. Ullrich, who is Villeroy & Boch Group executive vice president of product and marketing, described the brands' Design Continuum exhibition during Milan design week as The post Design "has to touch more than one sense"


