Consumer confidence plummets among younger adults
Culture Index
Score Breakdown
Relevance
3/25
Freshness
23/25
Authority
18/20
Brand Signal
7/15
Depth
5/15
5-Axis Cultural Radar
GfK’s long-running Consumer Confidence Index showed that among traditionally optimistic younger adults confidence has plummeted by 11 points, amid fears for their personal finances and the wider economy. While overall the Consumer Confidence Index remained […]
