Chris Doe explains how Pilgrim’s Europe drives growth through its retail marketing strategy
Culture Index
Score Breakdown
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
Pilgrim’s Europe is one of the largest food producers worldwide, it operates over 40 facilities across France, The Netherlands, the UK and Ireland and has a team of over 17,000 people. It’s brands can be found kitchen’s worldwide and includes staples such as Richmond and Fridge Raiders. Pilgrim’s Europe aim is to “create better food...


