Chinese man awarded US$73,500 for video featuring Tibet’s beauty, garnering 21 million likes
Culture Index
Score Breakdown
Relevance
16/25
Freshness
24/25
Authority
18/20
Brand Signal
14/15
Depth
6/15
5-Axis Cultural Radar
The tourism authority of Tibet has announced a 500,000-yuan (US$73,500) award for an online influencer whose viral road trip video promoted local tourism and garnered millions of likes The blogger, who goes by the handle @Liyaode, released the video on July 4 showing he had hailed a taxi to go from Chongqing, in southwestern China, where he lives, to Lhasa, capital of the Tibetan autonomous region
