Zara Bets on Bad Bunny Once More in Brand Expansion Push
Culture Index
Score Breakdown
Relevance
9/25
Freshness
24/25
Authority
25/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
The Puerto Rican singer wore Zara during his Super Bowl performance and at the Met Gala this year. Now, the duo is partnering to launch a 150-piece collection.
