Zara and Beyond: How Marta Ortega Pérez Leads the World’s Biggest Fashion Retailer
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
25/20
Brand Signal
11/15
Depth
3/15
5-Axis Cultural Radar
Marta Ortega Pérez, 42, leads Zara and its parent company, Inditex—the biggest fashion retailer in the world—by focusing on relationships, image-making, and a mind-blowing infrastructure.
