ZËIYT is the beauty brand inspired by Palestine’s sacred olive groves
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
Drawing upon her Scandi-Palestinian identity, founder Gina Dirawi's generational connection to Palestine’s olive groves inspires her ritualistic beauty products
