Xbox hires game industry analyst Matthew Ball to lead strategy
Culture Index
Score Breakdown
Relevance
19/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
10/15
5-Axis Cultural Radar
Microsoft has recruited game industry analyst Matthew Ball as Xbox chief strategy officer. Ball publishes an annual state of video gaming report, which is a popular read across the game industry, and he's "widely respected across gaming, media, and technology," according to Xbox CEO Asha Sharma. Sharma announced Ball is joining Microsoft in a memo […]
