Xbox CEO calls Project Helix a ‘family of devices’
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
5/15
5-Axis Cultural Radar
According to Xbox CEO Asha Sharma, Project Helix, which she announced in March as a codename for Microsoft's "next generation console" - phrasing that seemingly implied a singular device - will actually be a "family" of devices." "We've been hard at work on a great next generation and a great family of devices for Helix, […]
