Xaviersobased’s online obsessions: NBA 2K, skate videos and Nickelodeon
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
8/15
Depth
2/15
5-Axis Cultural Radar
As he touched down in London for the first leg of his European tour, we caught up with the Harlem rapper to unpack the internet habits shaping his sound
