World Cup stickers take hold in America as Panini gives away 10 million free albums
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
8/15
Depth
2/15
5-Axis Cultural Radar
World Cup stickers have long been an afterthought in the U.S., where trading cards rule, but that has changed this year.
