Why Are Watch Guys Obsessed With This Camera?
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
9/15
Depth
2/15
5-Axis Cultural Radar
After buying his first serious camera, GQ watch editor Cam Wolf realized many fellow timepiece enthusiasts owned the exact same model. Here’s how a humble digital point-and-shoot took over the watch world.
