What to expect at Apple’s iPhone 18 launch event on Wednesday
Culture Index
Score Breakdown
Relevance
9/25
Freshness
8/25
Authority
25/20
Brand Signal
11/15
Depth
6/15
5-Axis Cultural Radar
Apple’s annual iPhone launch event will take place on Wednesday, September 9. It is a staple of the tech scene every year, but this year’s iPhone event is arguably one of the most consequential for Apple in well over a decade. Not only is the company expected to unveil its first-ever foldable iPhone, but this year’s showcase will also be the first under Apple’s new CEO, John Ternus. Here’s what to
