What's so bad about brands taking over Milan design week?
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
7/15
Depth
6/15
5-Axis Cultural Radar
In this episode of Dezeen Weekly, we reflect on the major trends from this year's Milan design week, and discuss whether the festival has reached peak "brandification". Why did food and inflatables have such a big presence in Milan this year? Could there be a link to the geopolitical issues gripping the globe? Also, did The post What's so bad about brands taking over Milan design week? appeared fi
