What Louis Vuitton v. Molly Tea means for well-known marks
Culture Index
Score Breakdown
Relevance
3/25
Freshness
20/25
Authority
18/20
Brand Signal
12/15
Depth
2/15
5-Axis Cultural Radar
Under Chinese trademark law, and similarly in the U.S., well-known trademarks enjoy protection across all categories to protect well known brands from dilution of their identity.
