What 21,000 design submissions taught me about sustainability
Culture Index
Score Breakdown
Relevance
19/25
Freshness
8/25
Authority
25/20
Brand Signal
9/15
Depth
6/15
5-Axis Cultural Radar
For the past two years, I’ve had a front-row seat to one of the largest and most rigorous datasets in global design. Each year, the iF DESIGN AWARD receives over 10,000 submissions spanning 93 categories of design. Participants include industry giants like Apple and Coca-Cola, to startups and independent design studios that are actively shaping the field’s future. Taken together, these entries off


