Wellness Briefing: The rise of body composition scales as value-adds in gyms and resorts, plus news
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
4/15
Depth
3/15
5-Axis Cultural Radar
Body scanning technology, which measures fat, muscle, water and bone densitiy, has become increasingly more commonplace as an entry-level way of measuring and tracking one’s health and fitness goals. Now, first movers in the growing category are reaping the benefits.


