Wellness Briefing: Ritual calls on consumers to pressure DC lawmakers towards supplement regulation reform, plus news
Culture Index
Score Breakdown
Relevance
14/25
Freshness
24/25
Authority
18/20
Brand Signal
6/15
Depth
4/15
5-Axis Cultural Radar
For the Wellness Briefing, Glossy spoke to Ritual CEO Kat Schneider and chief impact officer Lindsay Dahl about the company’s new ‘We’re expecting’ campaign that calls on lawmakers and Ritual consumers to advocate for stricter regulation over heavy metal contamination and clinical testing claims within the growing supplement category.
