Welch’s Fruit Snacks targets Gen Z with growing functional snacks offerings
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
5/15
Depth
2/15
5-Axis Cultural Radar
Welch’s Fruit Snacks is expanding its functional snacks with the launch of probiotic Yogofruits, the latest better-for-you line in an effort to court Gen Z.
