We Tried the New Rum From The Rolling Stones
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
The Rolling Stones announced the launch of Crossfire Hurricane Rum this week, with two expressions meant to celebrate the “band’s enduring creative bond with Jamaica.” Yes, you may remember a similar announcement from two years ago — we tried that rum and genuinely enjoyed it. However, the new Crossfire Hurricane (named after the opening lyric […] The post We Tried the New Rum From The Rolling Sto
