We Partnered Up With Citizen to Drop a Chromed Out Masterpiece for Our 20th Anniversary
Culture Index
Score Breakdown
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
4/15
5-Axis Cultural Radar
Two decades ago, Hypebeast started as a simple sneaker blog. Today, it’s a global authority shaping the very fabric of contemporary culture. To mark 20 years of keeping our audience ahead of what’s next, we’ve teamed up with Japan’s master watchmaker, Citizen, who is celebrating 50 years of light-powered watchmaking innovation this year. Together, we've created the Zenshin Hypebeast 20th Anniversa
