We analysed the TikTok history of 142 men. Here’s what it taught us about the manosphere
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
7/15
Depth
2/15
5-Axis Cultural Radar
Three videos, three very different messages about masculinity and health. New research shows this is how the manosphere finds young men.
