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Walmart brings Sparky to ChatGPT as OpenAI rethinks Instant Checkout

Retail Dive 25 March 2026 2h ago
Walmart brings Sparky to ChatGPT as OpenAI rethinks Instant Checkout
58
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
10/15
Depth
2/15
Relevance Freshness Authority Brand Depth
OpenAI is pivoting away from handling purchases after its initial efforts failed to provide enough flexibility.
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