Veja São Paulo Store / Roberto Somlo Arquitetura
Culture Index
Score Breakdown
Relevance
14/25
Freshness
24/25
Authority
18/20
Brand Signal
9/15
Depth
3/15
5-Axis Cultural Radar
The project transforms an existing building on Oscar Freire Street, in the Jardim Paulista neighborhood, to house the first VEJA store in Brazil. The store is a radical encounter between exposed history and São Paulo modernism.
