U.S. soccer fandom grows by nearly 10 million following men's World Cup, report says
Culture Index
Score Breakdown
Relevance
3/25
Freshness
24/25
Authority
18/20
Brand Signal
9/15
Depth
4/15
5-Axis Cultural Radar
Research from insights group Nielsen also found that viewership of MLS, the Premier League and La Liga has also increased.
