Tyla “Sparks Something Beautiful” with Kate Spade New York
Culture Index
Score Breakdown
Relevance
10/25
Freshness
25/25
Authority
10/20
Brand Signal
11/15
Depth
6/15
5-Axis Cultural Radar
Tyla has been named Kate Spade New York ’s newest global brand ambassador. Everyone’s favorite bag and accessories brand has turned to everyone’s favorite new girl on the block to make a perfect pairing. Though still a fresh face in the music world, Tyla has solidified herself as a small but mighty force to be reckoned with. She has two Grammys under her belt, matching two studio albums, her sopho


